Collaboration of Local Search Technology Innovators Localeze and SIM Partners Ensures Online Business Listings Best Practices

VIENNA, Va. (Mar. 8, 2011) – Localeze, the largest business listings identity management provider for local search, and SIM Partners, a full-service interactive marketing agency, today announced a renewed partnership. SIM Partners manages more than 30,000 local search business listings through the Localeze Business Registration Manager (BRM) platform and sends weekly updates to ensure that their clients’ online local identities are up-to-date across Localeze’s broad local search platform partner network.

Business listings include consistent anchor name, address and phone number (NAP) information, as well as enhanced content like website links, hours of operation, payment methods, keywords and more.

“Localeze helps us maximize online visibility of our clients’ business listings across 120 authorized local search platforms, including major search engines, social and mobile sites and online directories,” said Jon Schepke, president and founder, SIM Partners.
“Their innovative technology allows us to efficiently manage our clients’ business listings so SIM Partners can continuously update them, ensuring accurate information and increased citations for maximum search engine visibility.”

Localeze’s BRM provides SIM Partners real-time business listings upload through a seamless API integration. With built-in best practice validators, the BRM also provides alerts when any critical NAP information is incorrect, missing, incomplete or sub-optimized for local search performance.

“SIM Partners, a long-time trusted partner, truly understands the importance of continuously managing, verifying and optimizing their clients’ local search business listing identities,” said Jeff Beard, president, Localeze. “Our combined technology integration makes the process and quality superior for businesses.”

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