The Matchbox Blog offers readers a conversational look at Young & Associates’ PR and marketing insights, best practices and style.
Tag Archives: vertical press
Nov. 17
The Value of Vertical Industry Press
Companies often strive for media placements in premier national and industry trade publications, but what about vertical market coverage? Widening your media outreach to include key verticals can showcase specific, in-depth expertise and how your organization differentiates itself in select markets. However, … Continue reading
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