Tag Archives: news releases

May. 21

Right Here, Right Now: Tips for Getting News to Journalists

Timing a news announcement when reporters are looking for news to cover or focused on a specific trend or topic takes thoughtful planning (and sometimes a bit of luck) but following a few suggestions can help you make that critical … Continue reading

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Sep. 07

A is for Apple, Back to PR 101

A chill is in the air. The one that comes with back-to-school, the start of football and a summer-to-fall closet switchover. What a perfect time to revisit some PR 101. What is PR? At its core, PR is a visibility … Continue reading

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Sep. 21

Long Live the Press Release

It’s been said time and time again, often to provoke controversy among the PR industry, that the press release is dead. Ad Age Media Columnist Simon Dumenco made the latest argument in his article last week, RIP, the Press Release … Continue reading

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Feb. 03

Extra, Extra…Read All About It

Although as Meggan put it in her last post – we are fashionably late to the blog party – we have been hard at work for the past three years developing and distributing an opinionated bi-monthly newsletter, peppered with some … Continue reading

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