Tag Archives: launch

Nov. 22

Ingredients for a Successful PR Product Launch

In the spirit of Thanksgiving, as I double check my menu, grocery list and turkey cook times, let’s talk about the ingredients for a successful PR product launch. Product launches are not a one-way ticket to media fame. The key … Continue reading →

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Oct. 25

Reconnecting with the D.C. Digital Crowd

Last week I attended TechMedia’s Digital East event as a client was participating in the first session. The long drive for an early morning panel battling the DC commuters wasn’t appealing, but I got there without a hitch. (Note to … Continue reading →

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