Tag Archives: buzz

Jan. 24

4 Tips for Leveraging Hot-Button Media Issues

When hot-button issues arise in the media, should your company offer to comment? While we don’t advise taking political sides, if your spokesperson has relevant non-partisan industry insight, advice or analysis to offer, it can be a great opportunity for … Continue reading →

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Apr. 07

3 Tips to Pump Up Post-Conference Buzz

With March in the rearview mirror and with it SXSW, LeadsCon and a number of other key digital marketing conferences, it is time to start prepping for the next series of trade shows (regardless of the industry, it seems conferences … Continue reading →

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Jun. 13

Gone Fishin’

Like many other families with school-age children, summertime is our vacation time. In the media and PR world, summertime is known as a downtime when major efforts slow and preparations begin for Fall initiatives. Over the years, clients have resisted … Continue reading →

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