The Matchbox Blog offers readers a conversational look at Young & Associates’ PR and marketing insights, best practices and style.
Tag Archives: broadcast
Oct. 21
Lights On, Camera Rolling: Broadcast Interview Tips
As we’ve had the pleasure to coordinate an increased amount of broadcast spots recently, we thought it was time to revisit a few tips for television spokespeople. 1. Prepare in advance: Read the talking points that you’ve developed (or your … Continue reading
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Feb. 28
Handling a broadcast Skype interview? Take your set-up seriously.
Representing more B2C clients over the past year has given us valuable opportunities to reconnect with the local broadcast news media nationwide. As we’ve discussed on the blog before, local broadcast media outlets are now relying heavily on Skype, presenting … Continue reading
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