Tag Archives: bloggers

Jun. 21

The Mystery of Mommy Bloggers – PR and Advertising Blurred

In the majority of households today, moms hold the buying power. Some stats cite US moms totaling 75 million, of which 85 percent influence or make the household purchases. Combine this with the rise of the mommy blogger – expected … Continue reading →

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Feb. 16

Ways to a Reporter’s (or Blogger’s) Heart

With Valentine’s Day fresh on the brain, I was thinking about how many of the same tenets for personal friendships or romantic relationships also apply to professional relationships with reporters or bloggers. The dance of communication (or miscommunication at times) … Continue reading →

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Feb. 05

The Balancing Act of Traditional + Social Media

When social media first came on the scene, some mused whether it would overtake traditional media as the primary news venue. While some of us would declare ourselves social media “addicts”, it has certainly not replaced traditional media. Both sides … Continue reading →

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